Hyundai powerbrand

PowerBrandAmplify your why

PowerBrand multichannel advertising solution takes your “why me” messaging and powerfully amplifies it across every major channel. By popular demand, CDK Digital Marketing’s all-new PowerBrand solution is all about the dealer: your tent sales, your charity drives, your competitive conquesting. These powerful campaigns pair total coverage with complete customization.

Any way you need it, PowerBrand achieves it.



WITH HYUNDAI powerbrand:

what you get

  • Custom display advertising
  • Custom paid search
  • Customizable landing pages
  • Retargeting with live inventory
  • Mobile Content
  • Call Tracking Numbers
  • Detailed Campaign Reporting
  • Dedicated Support

Dealership edge

  • Highlight custom campaigns and special events
  • Target shoppers for specific vehicle segments
  • Conquest against competitive makes, models, and other dealerships
  • Create custom ad copy, creative and landing pages
  • Geo-targeting by location
  • Choose your own channels-utilize as many channels as make sense for your campaign











The Hyundai Digital Advertising Package saturates the most important online sources with YOUR advertising messages. Hyundai Dealers using the Digital Ad Package are getting 220,000 ads in front of local online shoppers on average each month—and they are seeing 2 to 3 times more website traffic, email leads and phone calls than non-participants.

With the Hyundai Digital Advertising Package you get:

ad-alignmentLeverage National Ad Campaigns

Hyundai spends MILLIONS on national advertising. Tie your local online advertising to the national messaging to get the best return on your marketing investment.

mobileMobile Website Content

Displaying relevant content that is optimized automatically for mobile devices.

procarePremium Support

The comprehensive turnkey package includes dedicated support, backed by a team of digital marketing experts, to assure that your campaigns are optimized to get maximum results.


Target advertising to consumers who have previously visited your website or opened your campaign email. Your online be-backs will see your ads on thousands of their favorite websites to make sure you stay top of mind.

emailEmail Marketing

Advertise to your existing customers with email marketing. Email address matching from multiple national databases expands your reach.

Flexible Package option. Eligible DMS required. Co-op eligible.

searchPaid Search Advertising

Consumers in your market are looking online for information about competitive models and vehicles that you have on your lot. Be sure you show up prominently on Google™, Yahoo!®, Bing™ and other search engines when those in-market shoppers search.

displayBranded Display Ads

Reach local consumers online by putting your dealership brand ads on thousands of their favorite websites – both automotive and non-automotive sites like CitySearch, Yahoo!®, Monster® and many more.

landingLanding Pages

Reinforce your advertising by driving traffic to a promotional campaign page on your website. This strengthens consumer interest and improves conversion rates.

reportsMonthly Reports

Campaign reporting provides you clear, actionable results to help you understand the impact of your online advertising and assess the return on your marketing investment.

Within the Hyundai Digital Advertising Package, New Vehicle Core Advertising, New Vehicle Flex Advertising, and Email Marketing Services are co-op eligible.

Used Vehicle National Ad Campaigns

cpoThe Hyundai Used Vehicle Digital Advertising Package merchandises your used vehicle inventory and highlights CPO promotions. Local used vehicle shoppers are targeted with paid search advertising, remarketing, custom landing pages and mobile content to help you reach more local online shoppers and drive them to your lot.

Service and Parts Ad Campaigns

ps_dapThe Service and Parts Digital Ad Package saturates your local market with online ads promoting your service offers and parts promotions. With broad online advertising coverage, your business stands out among the competition and drives more shoppers to your website, your service department and parts desk.

Local Shoppers

Consumers in your area are online. Is your advertising? Get your share of those shoppers with a Digital Ad Package. If they aren’t seeing your ads, they’ll be seeing someone else’s.

More for Your Money

Leverage the consumer interest created by national advertising. Coordinate your online ads so that in-market shoppers see your brand and find your website when they are deciding to buy.