Social Essentials

Do you wish that you could manage review collection and responses on your own — with simplified data to guide in-store management? Do you have an on-staff social media expert who is asking for tools to make things easier? Dealerships can greatly benefit from having tools that help them capitalize on this modern word-of-mouth marketing. CDK Social Media Management Essentials supplies the tools you need to help your dealership stay relevant and top of mind by connecting with new and potential customers on social media. You can even manage your reviews and internal processes with ease by using the robust Reputation Management dashboard.

Power Social

Do you wish that you had the time to respond to all your customer reviews and social media? Do you want to participate in social media conversations but aren't sure how to do it effectively? Dealers often miss their opportunity to get in front of customers when they are still deciding where to purchase or service their vehicles.

Power Social Media Management engages your existing customer base, so you can proactively interact with in-market customers on social media. Power Social Media Management not only includes everything in the CDK Social Media Management Essentials package but also features a dedicated reputation and social media expert who provides regular consultation, responds to customer reviews and directs your social media strategy.


of car buyers are more likely to turn to social media for car buying advice than to a sales associate

Source: CrowdTap poll of car buyers, February 2015

Dealers with a vendor-managed reputation solution experience


the number of Google reviews than those going it alone.

Source: CDK Research Study